Smile Potential Dental Practice Coaching
99 Powerhouse Rd. Suite 210
Roslyn Heights, NY 11577


Steven Katz

Member since 2014

Dr. Steven M. Katz has lived every dentist’s nightmare of seeing a thriving practice decimated by a series of serious life setbacks, including two years of disability. Yet, by developing the same strategies he teaches and implementing solid systems, he has developed a thriving General Practice, Smiles On Broadway, which tripled in size in just 5 years. Most importantly, he is a full-time practicing dentist, so that he is fully aware of the trends and challenges that everyone is experiencing. He has studied Practice Management with all of the “gurus” and admits that there is very little that is new, though conditions change. His degree of organization allows him to present the material in a way that is more easily adapted for the practices he coaches.

He is a graduate of Columbia University, with a degree in Business and Finance (1978) and the Washington University School of Dental Medicine (1982). He completed a two-year GPR at North Shore University Hospital (1984) and continues there as a member of the attending staff. He is a Master in the Academy of General Dentistry and a Fellow in the International College of Dentists. He has been a Dental Consultant to Fox News (Channel 5) and was the Team Dentist for the New York Jets for 10 seasons. His practice, Smiles On Broadway Dental Care is a highly productive fee-for-service practice and he is the founder of Smile Potential, Inc. a Dental Practice Coaching company on Long Island. Dr. Katz lives in Roslyn, NY with his wife, Regina and he has three beautiful daughters, ages 19-27. In June 2014 Dr. Katz released his widely acclaimed first book, “They Didn’t Teach Us THAT In Dental School”. During 2014 Dr. Katz won First Place in the Speaking Consulting Network’s Speaker Showcase, “Spotlight On Speaking” and he was also named “The Best New Speaker in Dentistry”. His list of references reads like a veritable “Who’s Who In Dentistry”, including Dr. Gordon Christensen, Linda Miles, Cathy Jameson, Dr. Woody Oakes, Drs. Rich and Dave Madow, Lois Banta, Dr. Mark Hyman and Kirk Behrendt.


Case Acceptance



Oral Systemic Connection

Practice Management

Team Development

Treatment Planning/ Presentation

Dentist & Team Motivation

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