Sage Dental Consulting
500 3rd Street Suite 208-14
Wausau, WI 54403


Hendrik Lai

Full Member

Many dentists struggle to balance the professional obligations they have as healers with the commercial and operational realities they face as business owners. Dr. Hendrik Lai has a unique understanding of what it takes to help dentists successfully strike this balance and drive practice performance to achieve their practice vision and build more rewarding practices.

Hendrik has honed his process and approach to achieving sustainable growth through broad experience as a dentist, practice owner, and business leader. His proven success and experience across private practice, group dentistry, and public companies has made him highly sought after by clients ranging from startup practices to global consulting firms.

Having sat in every chair in the dental office, as well as the corporate boardroom, Hendrik brings a unique perspective and real-world, hands-on experience to optimizing operations at the practice level and building scalable platforms for organization wide growth. He is a certified QMS auditor with the skills and knowledge to design and implement systems to drive team success and business growth.

Hendrik received his dental degree from the University of Adelaide and holds MBA, EMBA, MS, business analytics and organizational leadership qualifications. He is a Chartered Management Consultant, Certified Manager and a Fellow of the Institute of Managers and Leaders, the International Institute of Directors and Manager, and the Institute of Leadership and Management.

As a recognized industry thought leader, Hendrik has been featured by dozens of media outlets including the Sydney Morning Herald, ABC, Channel Seven, and Channel TEN (CBS).


Business / Financial



Group Practice



Practice Analysis

Practice Management

Practice Transitions

Risk Management

Strategic Planning

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